Ukay-Ukay

Topics: Philippines, Research, Clothing Pages: 18 (3595 words) Published: September 22, 2013
TABLE OF CONTENTS

Title Page
Acknowledgement
Table of Contents
CHAPTER I: Introduction
Background of the Study1
Statement of the Problem2
Objective of the Study2
Scope and Limitation 3
Definition of Terms4
Significance of the Study5
CHAPTER II:
Review of Related Literature6
CHAPTER III: Methodology
Research Locale 8
Research Design8
Research Instrument 8
Research Respondents9
Data Gathering Procedure9
CHAPTER IV:
Research Results10
CHAPTER V:
Summary14
Conclusion15
Recommendation16
Bibliography17
Appendix
Survey Questionnaire18
Letter to the Respondents20

ACKNOWLEDGEMENT

The researchers would like to express our deepest gratitude to the following that helped us make this research possible:

First, to our Almighty Father who gave us wisdom, motivation, power and guidance to empower ourselves to do this research. For the good weather and the energy to do the said research.

Second, to our dear and most beloved parents for their support and unconditional love.

To the respondents who gave information the researchers needed to finish the research. Thank you very much.

To the members of this group who willingly helped in making this research a success and for the determination they showed in wanting to complete and finish the research, thank you.

And lastly, to Mr. Sam Abueva, our English Instructor, who gave us this opportunity to work with our classmates and familiarize ourselves as to how to do a research.

Thank you!

Chapter I
INTRODUCTION

BACKGROUND OF THE STUDY

What often comes into the minds of the Filipino people when we hear the term “UK”? It is ukay-ukay right? The term “ukay-ukay” was derived from the Visayan term “halukay” which means the act of digging. Ukay-ukay shopping is like treasure hunting, but instead of looking for a treasure, you are literally digging from the piles of clothes which are mostly vintage and of high value. The ukay shopping phenomena all started in Baguio. Ukay stores sprouted like mushrooms which later became one of the must-visit places in Baguio.

Ukay-ukay may be considered a "special" type of good available in the market. First, it has a different marketing and sale process. Second, how it enters the market is unique. When such goods are brought into the country, records would show that some were not really intended for sale: The government would maintain that these are either donations or aid from foreign countries. Others are recorded as pasalubong for Philippines-based relatives. There are various reasons consumers still buy these goods. One is their low prices when compared to substitute and complementary goods.

According to hearsay, it’s origin started way back in the 80s. Due to the frequency of calamities happening in our country, a certain humanitarian group called the Salvation Army used to ship second-hand garments and other goods as forms of help to the filipino victims. As the goods piled up, business-minded people decided to buy them at a very low cost and sell them to the public. Thus, ukay-ukay business was born.

The most popular destinations for ukay-ukay is in Baguio, Cebu, Cubao, Anonas, Bluementrit Espana, Mandaluyong, Sta.Mesa and Pasig.

STATEMENT OF THE PROBLEM

This study is designed primarily to know the nature of Ukay-ukay industry particularly in Tacloban City. It sought to answer the following questions:

What is the history of ukay-ukay?
What is the profile of the respondent?
Age
Sex/gender
For the costumer’s viewpoint, what are their different perspective about the advantages and disadvantages of ukay-ukay? Where did the ukay-ukay owners get their stocks?
How much is the weekly income of an ukay-ukay business?

OBJECTIVES OF THE STUDY

The objective of this study is to widen the knowledge of all men about Ukay-Ukay Business.

To explain the meaning of Ukay-Ukay....
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